As CMI states in its cornerstone article on content marketing, and I have emphasized in my article titled content marketing in less than 300 steps, one of the primary intentions […]
Read moreTag: consumer behavior
Hooked | Review of The Book and The Hooked Model
A short glance at the cover of the hooked book would convince you to open it and read it. Eric Ries author of The Lean Startup, calls it a must-read […]
Read more