Just a few days ago, I had the chance to watch a video clip of James Gleick talking about his then-recent book, Information, A History, A Theory, A Flood, in […]
Read more![James Gleick on the Value of Serendipity](https://webmindset.net/wp-content/uploads/2018/10/James-Gleick.jpg)
Content marketing and Content strategy
Just a few days ago, I had the chance to watch a video clip of James Gleick talking about his then-recent book, Information, A History, A Theory, A Flood, in […]
Read moreWe all know that a reliable revenue model is one of the major pillars of a viable content strategy. Here I’ve listed some of the most popular revenue models used by content-based […]
Read moreHere is the simplest definition of the term: Mass amateurization occurs by removing or weakening the entry barriers to a professional field. However, we should keep in mind that Clay […]
Read moreIt looks like a must-read for anyone interested in technology. The new digital age is written by two executives of Google, one of the most powerful corporates of the digital […]
Read moreChief Content Officer as a corporate position The first point we should bear in mind is that the Chief Content Officer or the CCO, like many other C-suite roles, is a […]
Read moreEvergreen content is currently a buzzword in content strategy, and it’s considered a key success factor for content providers. Here I’ve provided some answers to the most popular questions about […]
Read moreIn my previous posts, I’ve summarized some points and ideas I’ve found in Michael Bhaskar’s book titled Curation. He starts his argument with describing the context of the curation. The […]
Read moreMichael Bhaskar says, somewhere in the middle of the second chapter of his book, that we’ve become impatient. To prove his claim, he has collected a wide variety of data […]
Read moreIn the previous article, I have quoted a few excerpts from the introduction of Bhaskar’s book on curation. Here you can find some of the core points of the first […]
Read moreCuration is one the books that have stayed for a long time with me. At first glance, the book may seem rather boring. Michael Bhaskar’s book, ‘Curation’, starts with reciting […]
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