To reach to a definition of content strategy it would be more practical if we think about non-strategic content creation and delivery. In other words, first I’d try to describe what […]
Read moreAuthor: Mohammadreza Shabanali
A list of the 7 Leading Content Creating Companies
To render a list of the content creation companies, first of all, we should distinguish between the content creators and the content creation platforms. The social networks such as Facebook, […]
Read moreBook Review: Connected by Nicholas Christakis
“The structure of the social licking network among cows is one of the best patterns for understanding and predicting the network structure of interaction among U.S. senators”. Considering above fact […]
Read moreWhy you should create long form content?
Most of the content marketers believe that you should have at least a few long form contents on your website. Various beliefs have lead to dominance of the long form content even […]
Read moreSocial networks are not communities and they’ve never been!
The social presence is the buzzword of these days. It seems that presence in social networks is the inevitable part of living a modern life. The terms Facebook, Twitter, Instagram, […]
Read moreBook Review: The Content Machine by Michael Bhaskar
The publishing industry is in crisis. It always has been. The publishing itself won’t go away as it is one of the major accomplishments of the humans in the whole […]
Read moreDifferent types of content used by content strategists – Part III
I’ve recently started a series of blog posts about different types of content used by content strategists (Here’s the link to the first and the second part). Content Type #7: Email […]
Read moreLongform Content, Definitions Examples, and Applications
Although there’s not a real consensus on the definition of the longform content, I can say an article with more than 3-4 thousand words is considered as a longform content […]
Read moreBook Review: The Internet is not the answer by Andrew Keen
Technology is the religion of the new age. But contrary to the old generation of religions promising a better world just after death, tech-evangelists promise us a better world just […]
Read moreJohn Perry Barlow, Cyberspace vs. Meatspace!
How would you call someone who is a lyricist for a rock band like Grateful Dead, a co-founder of EFF (Electronic Frontier Foundation), an associate fellow at the Harvard’s Institute […]
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