A list of possible content types in content marketing efforts would remain always incomplete. Moreover, such a list would vary greatly based on your purpose and the audience you are going […]
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Landing Page Experience: What is it? How to improve it?
Definition of Landing Page Experience (LPE) Landing page experience refers to the experience of the users when they land on a page after clicking a link in SERPs or Ads […]
Read moreDefinition of Content Marketing
Content marketing, like many other technical terms such as management, strategy, and marketing is an easy concept to grasp but a hard concept to define. I have my own definition […]
Read moreDefinition of content farm and panda against the farmers!
Definition of Content Farm (Content Mill) There are many different definitions of the content farm: A content farm is a company that uses search algorithm data to create articles, videos […]
Read moreDefinition of Thin Content vs Lean Content and why panda hates thin fishes
Google’s Panda algorithm designed to detect high-quality original contents evolves steadily with new tools and features. As the old mechanical content evaluation algorithms are changing to a huge and complicated machine learning […]
Read moreThe all-you-can-eat revenue model for the content providers
Digital marketplace popularized the partial product delivery at its first stages of development. Providing a sample chapter of a book which was not practical in the paper-era was easily substituted […]
Read moreDigital Content Marketing Roadmap (A Step-by-Step Guide)
After publishing various articles on content strategy and content marketing, finally, I’ve decided to compile them into a more comprehensive, conclusive and structured article. I’ve titled it “Digital Content Marketing […]
Read moreThe difference between content marketing and content strategy
There’s a fundamental difference between content marketing and content strategy. However, most people use these terms interchangeably. Content Strategy and Content Marketing are not the same but closely related. The […]
Read moreDefinition of content strategy (A practical approach)
To reach to a definition of content strategy it would be more practical if we think about non-strategic content creation and delivery. In other words, first I’d try to describe what […]
Read moreA list of the 7 Leading Content Creating Companies
To render a list of the content creation companies, first of all, we should distinguish between the content creators and the content creation platforms. The social networks such as Facebook, […]
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